kickin' it with the cool kids who had
nowhere to sit at lunch and started taking
over the world, one lunch table at a time.

brand strategy

→ Brand Strategy
→ Brand identity

→ BRAND PHOTOGRAPHY
→ COPYWRITING
→ TEMPLATE CUSTOMIZATION

→ BRAND STRATEGY
→ brand identity
→ BRAND PHOTOGRAPHY
→ copywriting
→ template customization 

click to view each featured project

some of the things

rachel vaught art

all of the things

wayfinding with darci williams

most of the things

the lash loft of troy

view project

view project

view project

→ Brand Photography
→ Brand Strategy
→ Visual Brand Identity
→ Copywriting
→ Website Strategy
→ Template Customization

Project Scope

Darci’s energy is infectious and she’s made a career of using it to build others up and train them on how to make their life what they want it to be. She’s an executive coach, workshop leader, and life design advocate along with a fantastic wife and mom of two boys. She is gifted in bringing out the best in other people and I felt it behind the scenes of her project. She decided to do all the things - started with brand strategy, design, copywriting, photography, and a full website revamp. 

The goal of the project was to give Wayfinding With Darci Williams a strong foundation so Darci can focus on cultivating relationships rather than details of her online presence. If you need direction or you're feeling adrift, Darci's who you need to find your way and find where you need to be.

Wayfinding with Darci Williams

01

visual brand identity

02

Moodboard

03

Determined  /  welcoming  /  ADVENTUROUS
perceptive  /  BOLD  /  engaging  / grounded

brand words

04

gallery Highlights

05

Website Strategy

06

Branding + Photography + Copywriting + Website Customization: Ariel Kuhn Creative
Studio Space: Olentangy Brewing Company
Website Platform: Squarespace
Website Template: GoLive HQ

Creative Credits

07

are you ready
for your close up?

inquire here

inquire here